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Say hello to Hay

Hay makes it easier to stay in control of your spending at home and when you travel. Simple. Fast. Secure. Mobile.

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Last updated July 26, 2026
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Supported accounts:

Personal
Based in
Australia
Available in
Australia
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Manage your money on the go.

Download the Hay app from the App Store or Google Play.

Open accounts, move money, manage cards, and track spending — straight from your phone.

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Latest articles about Hay and others

Explore our collection of articles covering Hay and the wider world of digital finance.

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Hay FAQs

Still have a few things you'd like to clear up? Here are straightforward answers to the questions people most often ask about Hay.

Hay is an innovative neobank that offers a seamless and highly personalized digital banking experience. It targets individuals who seek flexibility, efficiency, and control over their financial management without the traditional constraints of brick-and-mortar banks.

Main features of Hay include a user-friendly mobile app interface that allows for instant account setup, real-time transaction notifications, and effortless money transfers. It supports goal-setting and budgeting tools to help users maintain a healthy financial lifestyle. Additionally, Hay offers fee-free transactions, competitive exchange rates for international payments, and cashback rewards on everyday purchases.

The target audience for Hay primarily includes tech-savvy millennials and Gen Z consumers who prefer digital solutions that align with their fast-paced lifestyles. It also appeals to individuals and small business owners seeking accessible financial services with minimal fees.

The benefits of banking with Hay include enhanced spending insights through analytics, secure digital payments using advanced encryption technology, and 24/7 customer support to resolve issues promptly. By providing a completely digital banking experience, Hay empowers its users to manage their finances dynamically and efficiently.

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